A lot of people have been requesting a diet that will get you into the leanest possible condition in the shortest amount of time. This diet is incredibly difficult to follow and takes immense willpower.  YOU MUST USE THERMOGENICS to dull your appetite and to increase your BMR while at rest.

If you follow this diet with minimal deviation including the proper timed dosage of thermogens, along with precision cardio and resistance training, your body will radically transform. It's assumed anyone who attempts to follow this diet has been training and understanding their nutrition for a minimum of five years.  This is not a diet for beginners.

Follow this Diet Religiously-Take Your Thermos and Perform Cardio and Precise Resistance Training to Look Like This

<NOTE>Jay is planning on following this diet starting later this summer.  He will provide a daily journal on the right side of The Muscle Couple site with pics and commentary revealing his progress.  Stay tuned!

12 Weeks to Shredditivity

• Meal 1: 12 Egg Whites/Spinach or Broccoli/Peppers and Onions for Taste
• Meal 2: <Snack> 1 Can of White Water Packed Tuna
• Meal 3: 6 Ounces of Ground Lean Turkey/2 Cups Lettuce/1 Tbspn Italian Dressing
• Meal 4:<Training Day> Muscle Couple Mix-4 Scoops of Whey Protein/1 Scoop Glutamine Mixture
• Meal 4 or 5<Training Day>12 Ounces Salmon/2 Cups Broccoli/All Lettuce You Want/1 Tablespoon of Oil Salad Dressing or Udo's Oil
• Before Bed: <Snack> 1 Can of White Water Packed Tuna
• Middle of the Night:  Protein Shot

We'll be providing the Thermogenic dosage patterns and other supplements necessary to maximize fat burning in an addendum article.

For anybody contemplating starting this diet, feel free to ask us your questions below –

Good luck!

Jay Campbell – Read my other articles
Featured author for gymtechnik.com
Co-owner of TheMuscleCouple.com   

By BJ Gaddour, CSCS, YFS

When it comes to your fitness boot camp marketing, it is critical to be able to think outside of the box. A boot camp owner, like any fitness entrepreneur, needs to constantly be open to new ideas and always be willing to make things work.

It never ceases to amaze me how often people are literally sitting on their own personal golden goose but they just aren’t aware of it. Look- successful people are just like everyone else- except, they see opportunity where everyone else sees an obstacle and they take action immediately.

If you are having trouble generating leads and you have already tapped your own personal network (which I frankly find hard to believe), why not look to leverage some other non-traditional outlets that your competition would never think of.

So there you go, two “outside of the box” fitness boot camp marketing strategies that you don’t want your competition knowing about:

1.) Partner with a Local Bartender- “Buy a Keg, Lose Your Gut” Promo

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Approach a local bar tender or liquor store and talk to them about partnering on a “Buy a Keg, Lose Your Gut” promo. In other words, if someone buys a keg (or a certain number of drinks) they’ll win a free month of your fitness boot camps (a $200 value). You help them sell more booze while simultaneously bringing new blood into your camps so everybody wins.

Sure, you’re thinking you don’t want to drive alcoholics into your camps, right? But, a prospect is a prospect and lots of fit people regular attend bars and enjoy drinking in moderation each week. The bar scene is more about a venue to get some action rather than getting blasted, so if you can help bar-goers look better naked your boot camps are a perfect fit.

2.) Partner with a Local Bank/Banker- “Tighten Your Waist and Fatten Your Wallet” Promo

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Approach a local banker and talk to them about partnering on a “Tighten Your Waist and Fatten Your Wallet” promo. In other words, for each person who opens up a new banking account they’ll win a free month of your fitness boot camps (a $200 value). Local banks are always looking for ways to separate themselves from the big national banks that are simply too “corporate” to work with.

By providing a local bank with an on-the-spot gift they can get in the hands of their new clients they can attract more clients and in return you get some hot new leads each week that you simply need to convert as members with killer group workouts.

This type of innovative thinking will consistently keep your business one step ahead of the pack- do what others are either too lazy to do and/or too stupid to think about doing and you’ll always find yourself on top!

It is my hope that you immediately use these 2 strategies to build your fitness boot camp business TODAY

Crank it!

BJ

BJ Gaddour, CSCS, YFS, along with Pat Rigsby, Jim Labadie, and Nick Berry, is the co-creator of The Boot Camp Blueprint, the fitness industry’s premier business coaching program to help you build a 5-figure per month boot camp. He is also the co-creator of Workout Muse which specializes is interval training workout music soundtracks made specifically for fitness boot camps and group exercise.

Some of you may be really gung-ho about your training. Fit and proud, you revel in being the ‘weird one in the corner’ doing crazy stuff. You couldn’t give a toss what people think about kipping pull ups and you certainly don’t give a monkeys what you look like, puffing, heaving and sweating your way through your workout.

All power to you, I admire you!

Me however, I get embarrassed. I often feel self-conscious about what I’m doing and worry about what other people will think, particularly when everyone else around me is doing something completely different.

Yep, I feel silly

There’s an example from just this week. Having failed to get up early one day in order to train before work, I decided to do the workout at lunchtime instead. The office I work in houses around 500 people and has a large field out back. This is a lovely grassy area that is kept well mown, with benches around the side – perfect for training. Oh yes, and it is also in full view of the staff canteen and several floors of offices!

All morning I was trying to imagine myself training out there but all I could think of was how embarrassing it would be for my colleagues to see me, stumbling around all hot and sweaty trying to grind out burpees and squat jumps. They wouldn’t know what I was doing or why (how many people really understand the demands of a gold standard burpee if they’ve never done one?) and I was convinced that, far from looking impressively athletic, I’d just look like a pathetic lump throwing myself about.

Yes, these really were my thoughts!

Anyway, to cut a long story short, I decided to get out there and do it anyway. The alternative option of getting in my car and driving 20 minutes to the local park when there was a perfectly acceptable field right outside the door was too ridiculous to contemplate. (Although I did in fact contemplate it. At length). Not to mention the waste of petrol and carbon emissions just to assuage my fragile ego! So the office field it was.

As I started to jog around the field to warm up, I got that familiar feeling of excitement mixed with trepidation and by the time I had started my circuit I was definitely having fun – in a painful, sweaty sort of way.

I no longer cared about the girls on the benches with their sandwiches or the maintenance guys smoking cigarettes by the delivery bay. All I could think about was, “I’m the one getting fitter here. Whatever I look like right now, I’ll look awesome in a few weeks’ time!”

Working out in strange environments or doing something a bit different takes a small, private act of bravery. When trying an exercise for the first time, you are afraid of screwing up and looking like an idiot. When going all-out in an intense circuit you know you are going to look a bit crazy. This is all very well if you are surrounded by people doing the same thing. But if you are the only one, it can feel very exposed.

This also applies to any women who regularly find that they are the only female in the gym. Guys will look, they can’t help it. But it can be hard to block this out and just get on with your workout. It’s not as if we are bouncing along at 5 miles an hour on the treadmill with not a hair out of place. We’re under the bar pushing bodyweight or more and it doesn’t always look pretty!

Once I was doing near-max squats when my tracksuit trousers ripped up the back with what seemed to me to be deafening noise. I would have died of embarrassment had I not had almost 100kg on my back at the time.

But if you care about training and you care about results, you have to learn to put these thoughts to the back of your mind. Almost everyone feels self-conscious at some point, but only some people let it hold them back.

Once you learn not to care about what others might think, an amazing thing happens: you find you can do anything!

And here’s another truth: those wonderful exercise endorphins you feel when you train don’t just reduce pain, they also make you feel great about yourself. But you have to be exercising in order to get them. Sitting around worrying won’t make you feel good.

So today’s lesson is: screw up your courage and go for it because you are the one who is benefiting.

I’ll leave you with some inspiration I saw on Ross Enamait’s blog:

Rocky training montage – even Rocky can look kinda silly doing bunny hops with a piece of wood across his shoulders. But who wouldn’t want to train with this intensity and belief?

Large fella on a bike – read this amazing story about how one guy conquered his fear and laziness and made an enormous difference to his life

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